Common Pitfalls in B2B Event Video Capture (And How to Avoid Them)
Every B2B event creates content opportunities. But when event video capture goes wrong, it can cost time, budget, and impact. Here are a few pitfalls I see too often, and how to avoid them.
Missing the slide deck in stage recordings
If your wide shot doesn’t clearly show the presentation slides, syncing them later takes time and money. Plan your shots to capture both the speaker and the visuals you want in the final edit.
No plan for soundbites
Without quick attendee interviews or key presenter clips, you end up with a montage that feels flat. Build in time to capture real voices and reactions.
Music as an afterthought
Choosing music after the edit starts can slow everything down. Pick your track before the event so your team can cut to the right mood and pace.
No list of must-include people
When there’s no A-lister list, key faces can get missed or the wrong people get too much screen time. A simple list saves revision cycles and keeps stakeholders happy.
No plan for reuse
If you don’t plan for social clips, internal videos, or sponsor highlights, you’ll end up reworking footage later. Think ahead to make the most of the content you’re already capturing.
A little planning goes a long way. If you want to avoid common event video pitfalls and build a content library that keeps working, let’s connect.
