How Big Brands Win With Facebook And Instagram Videos

How Big Brands Win With Facebook And Instagram Videos

I’ve made thousands of videos over the past year for Facebook and Instagram. Working for a performance marketing agency (see Consumer Acquisition case study here) and recently having the privilege to work with Jameson Whiskey and Malibu Rum for their social video content.

In this article, I’m gonna go over 5 things that I learned.

Where to Upload Videos for my Small Business

Where to Upload Videos for my Small Business

Finished making your video? Great!

But that’s just the beginning. What you do from here is just as important as the actual production. And unfortunately, it’s where most businesses fail.

With an overwhelming amount of places to upload your videos, most will take the easy route: upload to YouTube then embed the YouTube video to their site. But that’s a shortsighted strategy that needs a lil fine tuning.

5 Filmmaking Terms You Need To Know

5 Filmmaking Terms You Need To Know

When I’m working with clients, they’ll always ask me to define certain terms. And I love that! Just like natives of a country love that you’re trying to speak their language.

So I thought it’d be fun to lay it all out, for y’all.

These are 5 filmmaking terms you need to know when making a video for your startup.

(Video) What I Learned from Facebook Video Advertising

(Video) What I Learned from Facebook Video Advertising

By now we all know the importance of Facebook video, right?!?

Well I wanted to give it a shot with my business, and share the results with my folks. Just to give some context, my strategy was to get email subscribers for an email course I just put together: 5 Days to Planning Better Video.

In this video, I talk about the 3 things I learned from my first Facebook Video ad campaign.

5 Tips to Planning Video that Gets New Customers (video)

5 Tips to Planning Video that Gets New Customers (video)

Videos fail because they're not planned properly. Money wasted!

With a little work upfront, you can plan videos that will actually get you new customers. I created a free email course that'll walk you through the video planning process.

Here's a quick 2 minute video that gives the TOP 5 tips of the course.